Record Breaking $58.3 Billion Domestic Tourism Spend Builds Election Pressure
Pressure is building on Australia’s political parties to release their comprehensive policies for Australia’s visitor economy with the latest figures confirming record breaking results in overnight trips, nights and expenditure in the domestic tourism market said the Tourism & Transport Forum Australia (TTF).
The National Visitor Survey released today by Tourism Research Australia has confirmed that in the year to March 2016, there were 88.5 million overnights trips (up 8 per cent), 327 million visitor nights (up 5 per cent) and $58.3 billion in overnight expenditure (up 5 per cent).
Daytrip expenditure rose by 5 per cent to $19.3 billion for the year, alongside a 9 per cent increase in daytrips to 183.2 million.
Together with the latest International Visitor Survey results total overnight spending in Australia’s visitor economy has reached $96.2 billion (up 9 per cent).
“The heat is on our political parties to release their economic strategies to maintain the impressive momentum we are experiencing in Australia’s visitor economy,” said Margy Osmond, TTF CEO.
“Polling day should not come and go without Labor and the Coalition detailing their plans to support the visitor economy by slashing the cost of visitor visas, continuing to freeze the Passenger Movement Charge, investing in visitor infrastructure and boosting funding for destination marketing, to name a few of the areas in which we need to see action.
“Tourism is supporting close to one million jobs in our economy and as we see, month after month, with new records for domestic and international visitor spending being set, there is tremendous potential for the sector to be a jobs and wealth generating juggernaut for Australia with the right economic strategy.”
Ms Osmond said that all of Australia’s states and territories recorded increases in overnight domestic visitors with the Northern Territory (37 per cent), Western Australia (13 per cent) and Australian Capital Territory (13 per cent) performing the strongest.
“Tourism continues to be the ray of sunshine during a difficult transition from the end of the mining boom to a diversified services-based economy. Our message to Mr Turnbull and Mr Shorten is why not back the industry with a positive plan that allows it to reach its full potential?”